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> Google Adwords Ppa Goes Global, not for AdSense publishers though
Pierce
post Jun 22 2007, 01:05 AM
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PPA is pay per action. Basically as a publisher you can enter keywords of products you want to sell. This is particularly handy if you have a website about computers, but due to the limitation of contextual advertising you wont get ads for ipods which your users may really want to buy.

For more information check out the offical google adwords blog : http://adwords.blogspot.com/2007/06/pay-pe...g-globally.html

Pierce
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